











La Mer South
La Mer Jumierah
Starting Price
AED 19,000,000
- Location
- La Mer Jumierah
- Starting Price
- AED 19,000,000
- Property Type
- Apartment, Townhouses
- Completion Date
- Q4 2026
- Bedrooms
- 1, 3 & 5
- Developer
- Meraas
- Status
- Offplan
- Feature
- Non Branded
Description
La Mer South by Meraas redefines coastal living with a modern, vibrant community set directly on Jumeirah’s iconic shoreline. Residents enjoy unobstructed sea views from elegantly designed apartments and spacious townhouses. Floor-to-ceiling windows flood interiors with natural light, while premium finishes elevate everyday comfort. The development integrates seamlessly with La Mer’s retail and dining precinct, offering a curated lifestyle at your doorstep. Private beach access and an infinity pool create a resort-style atmosphere year-round. A state-of-the-art fitness center and jogging track support an active, health-focused routine. Children benefit from safe, engaging play areas and landscaped parks. Thoughtfully designed communal spaces foster neighbourly connections and social events. With a flexible payment plan and off-plan pricing, La Mer South presents an exceptional opportunity to invest in Dubai’s premier beachfront address.
Amenities
Payment Plan
- 10%On Booking
- 40%During Construction
- 50%On Handover
About location
La Mer is Dubai’s celebrated beachfront destination, blending sun-soaked leisure with cosmopolitan flair. Its tree-lined promenades host eclectic retail and gourmet dining spots, all overlooking pristine sands. The neighbourhood buzzes with water sports, from paddleboarding to jet-skiing, while beachfront cabanas offer serene relaxation. A vibrant art district with murals and installations adds creative energy. Modern conveniences—a boutique supermarket, fitness studios, and family-friendly cafés—are steps away. Schools and nurseries in nearby Jumeirah ensure top-tier education options. Excellent road links onto Sheikh Zayed Road connect you swiftly to Dubai Marina and Downtown. The community’s walkability encourages an active, outdoor lifestyle. Evenings come alive with pop-up markets and open-air cinema screenings. La Mer seamlessly balances resort-style living with everyday urban convenience.
Nearby location
14 minutes to Dubai Mall
26 minutes to Palm Jumeirah
25 minutes to Burj Al Arab
30 minutes to The Walk, JBR
21 minutes to Dubai International Airport
FAQs
Frequently asked questions about this project.
- Q1: What is La Mer South?
- A: La Mer South was the southern portion of the La Mer beachfront destination in Dubai, now being redeveloped into a new premium beachfront lifestyle and leisure destination called J1 Beach.
- Q2: Where is La Mer South located?
- A: La Mer South is located on the Jumeirah 1 beachfront in Dubai, along Dubai’s popular coastal strip next to La Mer Central.
- Q3: What is happening to La Mer South?
- A: La Mer South is being redeveloped and rebranded as J1 Beach, a flagship beach destination with beach clubs, upscale restaurants, and enhanced leisure facilities replacing the previous area.
- Q4: What will J1 Beach offer once completed?
- A: J1 Beach replacing La Mer South will include multiple beach clubs, premium dining venues, waterfront experiences, valet and shuttle services, and shaded pathways for visitors.
- Q5: Is La Mer South redevelopment a good investment area?
- A: Yes, the redevelopment into J1 Beach is expected to increase foot traffic, prestige, and demand for nearby properties due to the upgraded beachfront lifestyle and dining attractions.